Changing the Conversation

Changing the conversation

The first step is changing the conversation. I spent a few hours talking in an online forum about a book I was writing. A friend said, “I’m really interested in this book, but I don’t get why you write it.” And I was puzzled, because this was one of the book’s core tenets. Not that I didn’t read books, but that I didn’t understand a lot of what they were saying. I had never met a book club member who didn’t read books. I had never met a book critic who didn’t understand what she was writing about. I had never met a book buyer who didn’t understand what the buyer was getting paid to do. In every case, the key to making change is changing the conversation.